Meta Pixel (Facebook Pixel)
Meta's tracking snippet that measures what happens after someone clicks your Facebook or Instagram ad.
The Meta Pixel (still widely called the Facebook Pixel) is a JavaScript snippet you place on your site. It reports page views, add-to-cart events, and purchases back to Meta. The platform then uses that signal to automatically optimize who sees your ads.
Three core use cases: 1) Retargeting — show ads to visitors who did not convert. 2) Conversion optimization — let Meta's algorithm find users statistically likely to buy. 3) Lookalike Audiences — Meta finds people who resemble your best customers.
On promolinks.net you can attach a Meta Pixel ID to any short link. That means you can build an audience from traffic you sent to affiliate offers or external sites, even when you do not own the destination page.
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Meta Pixel per link
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