promolinksby Michael Kotzur
Herramienta gratis · 1×/día gratis

Vista previa social

Mira cómo se ve tu enlace al compartirlo en Facebook, X, LinkedIn o WhatsApp.

¿Imagen incorrecta o antigua al compartir?

Lo hiciste todo bien — og:title, og:description y og:image son correctos — y aun así Facebook o WhatsApp muestra una imagen antigua o incorrecta? Casi siempre es la caché: las plataformas guardan la vista previa la primera vez que se comparte y no la vuelven a leer automáticamente. Si luego cambias la imagen o el título, todos siguen viendo la versión antigua. Solución: abre el depurador oficial de la plataforma, introduce tu URL y deja que vuelva a leer la vista previa (el botón suele llamarse Scrape Again). Después la caché está fresca. Otra opción: añade un pequeño sufijo a la URL (p. ej. ?v=2) — así la plataforma la trata como una página nueva con vista previa fresca.

Depuradores oficiales y vaciar la caché

Usa estas herramientas oficiales para comprobar la vista previa directamente en la plataforma y forzar una relectura:

X (Twitter): el antiguo Card Validator se cerró. X lee las mismas etiquetas og:/twitter: — vuelve a compartir el enlace para actualizar la vista previa.

WhatsApp: no tiene depurador propio y usa en parte la caché de Facebook — por eso el depurador de Facebook de arriba suele ayudar. Si no, cambia un poco la URL (?v=2).

Ver todas las herramientas gratis

What is a social media preview?

When you share a link on Facebook, WhatsApp, LinkedIn or X, a preview card appears automatically: an image, a title and a short description. Platforms pull this card from the Open Graph tags in your page source (og:title, og:description, og:image) and from Twitter Cards.

With the social media preview you simply enter your link and instantly see how it looks on the most important platforms — with the exact image, title and text your visitors will see. No nasty surprise after you have already posted.

If something is off — the image is missing, the title is cut off or an old preview image is stuck — you spot it here in seconds and fix it before your post goes live.

Why check the link preview before posting?

The preview card is your link's first impression — often the image alone decides whether someone clicks. A broken preview (no image, wrong title, old cached image) costs you reach and clicks. A quick check is faster than deleting a botched post and redoing it.

1200×630
ideal og:image size for crisp previews
3 sec
to see how your link really looks
4 platforms
FB, X, LinkedIn & WhatsApp at a glance
1st impression
the preview card decides the click

How platforms show your link preview

Each platform renders the preview a little differently — same tags, different layout. The preview shows you the key ones at once:

Facebook

Large image card (1200×630) with title and description. Pulls Open Graph; fix issues with the Sharing Debugger.

X (Twitter)

Summary card with a large image (twitter:card = summary_large_image) or the small thumbnail variant.

LinkedIn

Image card with title and domain. The cache lasts long — refresh via the Post Inspector.

WhatsApp

Small bubble with thumbnail, title and link. Needs a publicly reachable og:image.

Pinterest & co.

Also use Open Graph; portrait images often work better here.

Telegram & Slack

Show a compact link preview from the same og tags.

How to check your preview — in 4 steps

1

Paste the link

Drop the URL of your page, shop or post into the field. The http(s):// is optional.

2

Load the preview

The tool fetches the page server-side and reads the Open Graph and Twitter tags.

3

Compare the cards

You see the preview for Facebook, X, LinkedIn and WhatsApp side by side — image, title and text.

4

Fix if needed

If something is missing, add the og tags on your page and reload the preview until it is right.

The key Open Graph tags (og:)

Open Graph is the standard that controls how your link looks on social networks. These tags belong in the <head> of your page:

og:title

The title of the preview card. Short and punchy — about 60 characters, or it gets cut off.

og:description

The description below the title. Around 110–160 characters works best.

og:image

The preview image. 1200×630 pixels, absolute URL, ideally under 5 MB. The single most important element for clicks.

og:url

The canonical address of the page — prevents duplicate previews when tracking parameters are present.

og:type

The content type, usually website or article. Helps platforms with the display.

twitter:card

For X: summary_large_image gives the big image card. Otherwise X falls back to Open Graph.

Broken preview? Here is how to fix it

The most common reasons a link preview is wrong — and how to solve them:

When the preview check pays off

Whenever a link is meant to grab attention:

Before every campaign

Before you put money into ads or a newsletter — make sure the preview is convincing.

After page changes

New cover image or text? Check that the preview picked up the change.

New landing page

Give a freshly built page a once-over before the first share — image, title, description.

Affiliate & product links

See which image and title a third-party link lands with in your story.

Troubleshooting

No thumbnail on WhatsApp? Find the cause here in seconds.

Check competitors

How do others present their links? A look at their preview cards inspires.

Your own links with a perfect preview

With promolinks you shorten your links and control the title, description and preview image per link — so every shared link looks exactly the way you want, plus click stats and a QR code.

Open the URL shortener

Frequently asked questions about the social media preview

Why does my link show no image in the preview?+

Usually the og:image is missing or the image URL is not publicly reachable. Add an og:image with an absolute https URL (1200×630) and reload the preview.

What image size is ideal for the preview?+

1200×630 pixels (1.91:1 ratio) is the standard for Facebook, LinkedIn and the large X card. Keep the image under about 5 MB.

Why do I still see the old image or title?+

Platforms cache the preview. Use the Facebook Sharing Debugger or LinkedIn Post Inspector to re-scrape the page and refresh the cache.

What is Open Graph?+

Open Graph is a meta-tag standard (og:title, og:description, og:image and more) that defines how your page is presented when shared on social networks.

What is a Twitter Card?+

Twitter Cards (twitter:card) control the preview on X. summary_large_image gives the large image card; without the tags, X falls back to Open Graph.

Why does the preview look different on WhatsApp than on Facebook?+

Each platform renders the same tags in its own layout. WhatsApp shows a small bubble with a thumbnail, Facebook a large image card — but the data comes from the same og tags.

Do I need Twitter tags in addition to Open Graph?+

Not strictly — X falls back to Open Graph. For full control (the large image card) twitter:card = summary_large_image is worth adding.

Does the tool run the target page's JavaScript?+

No. The page is fetched server-side and the meta tags are read — without executing any active content of the target page.

Is the social media preview free?+

Yes. Without signing up you check 1x per day for free. With a free promolinks account usage is unlimited — plus your own short links with a customizable preview.

Can I set the preview for each link myself?+

On your own page via the og tags — yes. With promolinks you set title, description and image per short link, without touching the source code.

Make every shared link a head-turner

With a free promolinks account you shorten your links, control the preview per link and see what works via click stats — plus a matching QR code.

Create free account
Social media preview · check your link preview (free) | promolinks